We have no doubt that you are beyond saturated with gift recommendations by now. When we walked into a store this year before Halloween and noticed red-and-green holiday items on the shelf, we knew it had already begun. However, there are plenty of us who like to take our time when choosing our gifts. In […]
Note: The above is just a trailer; for the interactive video itself, click here. Honda has a golden YouTube touch lately. Their latest video offering is something we haven’t quite seen before. Honda wanted to create a video that showed dual nature of the Civic: the standard, suburban, dependable Civic that we know very well, […]
If you’ve been on the Internet this week, you’ve probably seen a lot of links about an incredible single-take music video featuring a band named OK Go. Courtesy of Honda’s UNI-CUB personal mobility vehicles, about 2,400 trained dancers, and an astonishingly mobile flying camera, everyone seems to love this video for “I Won’t Let You […]
One of the most commendable – and sometimes destructive – qualities of human beings is ambition. We all have a natural inclination toward a subject or idea or industry; it compels us to employ imagination, work harder, and take risks so that we may reach current goals and set new ones. Andy Green has a […]
The automotive industry has a well-established reputation for innovative marketing campaigns. Like a group of adolescent boys trying to impress the lead cheerleader, brands compete to engage consumers for the dual purpose of entertaining and informing. Some of these marketing efforts gain traction among their targeted audiences – others are not quite so fortunate. Honda […]
